International B2B Business Development, Consulting & Lead Generation
IntentRoute is an international business development company dedicated to connecting businesses, creating commercial opportunities and helping companies grow across markets and industries.
Our services include business consulting, international sales representation, B2B lead generation, sourcing, procurement, OEM & private-label development and market expansion.
Starting Where Our Experience Is Strongest
Our initial focus is the Swimming Pool, Spa & Wellness industry — a natural starting point built on our founder's more than 20 years of hands-on industry experience, extensive market knowledge and established international business relationships.
This experience provides a strong foundation for connecting manufacturers, suppliers, distributors, professional buyers and industry partners.
Our expertise in international business development, strategic partnerships, sales and procurement can create value across a wide range of industries.
We are continuously exploring opportunities to collaborate with ambitious companies, manufacturers and suppliers in other sectors.
What We Do
Business Consulting & Development
Helping companies identify opportunities, develop strategies and build sustainable commercial growth.
International Sales & Market Development
Connecting manufacturers and suppliers with distributors, dealers and strategic partners across international markets.
B2B Lead Generation
Generating qualified, targeted business opportunities by connecting companies with relevant buyers and decision-makers.
Sourcing, Procurement & OEM Solutions
Supporting businesses with supplier identification, procurement, product development, private-label solutions and commercial negotiations.
Pro Power Group × IntentRoute
We are pleased to highlight our collaboration with Pro Power Group, connecting its fiberglass swimming pool portfolio with professional pool builders, distributors and business partners across Scandinavia.
Pro Power Group brings its swimming pool portfolio, while IntentRoute contributes local market knowledge, established B2B relationships and international business development expertise. Together, we aim to create new opportunities for professional partners in the Scandinavian pool market.
Interested in Pro Power Group swimming pools for your business? Contact IntentRoute to discuss cooperation opportunities in Scandinavia.
Our Vision
To become a trusted international business development partner for companies looking to expand, establish new partnerships and unlock opportunities beyond their existing markets.
We grow through connections.
We create opportunities across industries.
Let's Build Business Together
Whether you operate in the Pool, Spa & Wellness industry or an entirely different sector, IntentRoute welcomes opportunities to explore how we can create value together.
Your Industry. Our Network. New Opportunities. Let's Talk Business →
Two Businesses.
One Foundation.
Pool Advisor and IntentRoute share a common foundation built on more than 20 years of hands-on experience in the swimming pool, spa and wellness industry.
Pool Advisor
Pool Advisor focuses on independent technical consulting, energy optimization, water treatment and improving the performance of swimming pool and wellness facilities.
IntentRoute
IntentRoute takes that expertise to an international level, connecting manufacturers, suppliers, distributors and business partners through B2B consulting, sales development, lead generation, sourcing and market expansion.
While our journey began in the Pool, Spa & Wellness industry, IntentRoute's ambitions extend far beyond it, creating business opportunities and partnerships across multiple industries.
From Technical Expertise to International Business Development
Connecting knowledge, people and opportunities. Two complementary businesses working from a shared foundation of experience and industry expertise.
Connecting Businesses ·
Creating Opportunities ·
Driving Growth
International Business Development
Our official website is currently under development. IntentRoute is already active in international B2B consulting, sales representation, sourcing, procurement and strategic partnerships.
We begin in the Pool, Spa & Wellness industry, drawing on more than 20 years of experience, while working to develop opportunities across other industries.
Better Leads.
Stronger Business Opportunities.
We connect businesses with relevant prospects, professional buyers and new commercial opportunities.
Discover more about our lead generation activities and how IntentRoute helps companies identify new customers and commercial partnerships.
www.intentroute.tech ↗Get in Touch
Bo Håkansson
IntentRoute · International B2B Business Development